As the interactive agency of record for GE Ecomagination Syrup created two major websites, 10 films, experiential installations, illustrations and even a custom "Earth Rewards" credit card that put 1% of your spending towards off-setting your carbon footprint. The online films were so succesful they ran as long-format commercials on CNBC. The campaign won gold in the first "Green" category at the Effies.

Syrup worked side-by-side with GE’s marketing and product teams around the world to handpick the products that would best demonstrate the power of ecomagination. The site launched in January 2007 with four powerful stories: a desalination facility in Algiers, Algeria where a plant will convert salt sea water to drinking water for over 1 million people; a vineyard in Napa, California that uses solar panels to power nearly 100% of their energy needs; Arklow Ireland, where a 7-turbine GE off-shore wind farm powers a town of 16,000 people; and GE’s Evolution Series locomotive, which lowers pollution while conserving energy.

37th Creativity Annual Awards 2007, Silver: Business to Business, Gold: Corporate Film/VideoEffie Award 2008, Gold: Green, Grand Effie Finalist, New York Festivals 2008, Finalist Award Winner: ecomagination.com and Finalist Award Winner: ecoShowcase Films, Telly Awards 2008, Silver: Public Relations, Silver: Video/Cinematography, Bronze: Information, Interactive Media Awards 2007 Best in Class: Science and Technology, The Communicator Awards 2008, Excellence: Video or Motion Graphics, Excellence: Interactive Multimedia/Corporate Image, Distinction: Stucture and Navigation, Distinction: Promotional/Branding (ecoShowcase Films), The American Business Awards (The Stevie Awards) 2008, Best Sales Video, W3 2008, Gold: Best Video/Motion Graphics, Gold: Branding, Silver: Best Home Page, Gold: Promotional/ Branding (ecoShowcase Film)

Etc.