Print, Digital
2009
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Issey Miyake isn’t just one of the world’s most respected fashion designers; he is a design icon and Kyoto Prize winner. To help launch his Pleats Please line he enlisted the help of an agency that fit his multi-disciplinary standards. In order to represent this brand fully, a standard e-commerce site would not work. Our challenge became creating a site as exquisitely crafted as a piece of Issey Miyake's designs and a print campaign that capture the essense of the brand.
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The site received an Interactive Media Award for Outstanding Acheivement: e-commerce category. The site continues to give Issey Miyake’s designs the venue they deserve, as well as generate interest and sales.

Inspired by Issey Miyake's philosophy of fluidity and shape, Syrup created a series of multi-media pieces including web, print and installation-art that brings the flowing movement of form in the Pleats Please line to life.